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The month's best festivals, exhibitions, and pop-ups in Japan, in one email. Free, monthly.

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The First-Timer's Japan Guide16-page PDF, in your welcome email.

The First-Timer's Japan Guide

Guides, places, and what's on across Japan, written at street level.

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All Events Places

Festival

Okawachiyama Furin (Wind Bell Festival)

A pottery village celebration in mid-July features handcrafted wind bells and illuminated lanterns that create a summer atmosphere.

15 Jun – 31 Aug 2026Saga · Kyushu

Festival

Gion Festival

A month-long Kyoto festival centered on Yasaka Jinja Shrine features sacred rituals, food stalls, illuminated floats, and culminates in a grand procession and parade.

1–31 Jul 2026Kyoto · Kansai

Festival

Summer Grand Festival

The Summer Grand Festival honours Onominato Shrine's deities with Kanazawa's largest mikoshi procession, traditional dances, and rituals from the 1600s.

All Events Places

Festival

Okawachiyama Furin (Wind Bell Festival)

A pottery village celebration in mid-July features handcrafted wind bells and illuminated lanterns that create a summer atmosphere.

15 Jun – 31 Aug 2026Saga · Kyushu

Festival

Gion Festival

A month-long Kyoto festival centered on Yasaka Jinja Shrine features sacred rituals, food stalls, illuminated floats, and culminates in a grand procession and parade.

1–31 Jul 2026Kyoto · Kansai

Festival

Summer Grand Festival

The Summer Grand Festival honours Onominato Shrine's deities with Kanazawa's largest mikoshi procession, traditional dances, and rituals from the 1600s.

30 Jul – 2 Aug 2026

Ishikawa · Chubu

Festival

Kishu Odori "Bundara-bushi"

Kishu Odori Bundara-bushi, one of Wakayama's largest summer events, returns on 1 August, with thousands of dancers around Wakayama Castle.

31 Jul – 1 Aug 2026Wakayama · Kansai

Festival

The Hachinohe Sansha Taisai

Hachinohe Sansha Taisai combines traditional shrine processions with elaborately decorated floats and is recognised by UNESCO as Intangible Cultural Heritage.

31 Jul – 4 Aug 2026Aomori · Tohoku

Festival

Furusato Miya Matsuri

This Utsunomiya summer festival brings residents together for parades, traditional performances, and displays of local culture.

1–2 Aug 2026Tochigi · Kanto

Festival

Morioka Sansa Odori Festival

Major summer dance festival originating from legend about a demon's defeat, featuring traditional Sansa Odori dance and powerful taiko performances.

1–4 Aug 2026Iwate · Tohoku

Festival

Tsuyama Gongo Festival

The Tsuyama Gongo Festival is a lively summer event in Tsuyama City featuring kappa-themed dances along Yakko-dori Street and one of Okayama's largest fireworks displays.

1–2 Aug 2026Okayama · Chugoku

Festival

Takaoka Tanabata Festival

A festival celebrating the legend of star-crossed lovers transforms the city with colorful bamboo displays, streamers, and a traditional parade.

1–8 Aug 2026Toyama · Chubu

Festival

Hirosaki Neputa Festival

The Hirosaki Neputa Festival features giant illuminated floats up to 10 meters tall, paraded nightly through the city with taiko drums and traditional chanting.

1–7 Aug 2026Aomori · Tohoku

Festival

Issaki Hoto Festival

The Issaki Hōtō Festival features six massive illuminated lantern towers, each 10 meters tall, carried through the streets by teams in traditional festival attire.

1 Aug 2026Ishikawa · Chubu

Festival

Nagano Binzuru

The Nagano Binzuru Dance Festival draws over 10,000 participants in coordinated yukata processions through closed-off city streets in a fully participatory summer celebration.

2 Aug 2026Nagano · Chubu

Festival

The Aomori Nebuta Festival

Aomori's most iconic summer festival features glowing nebuta floats and energetic haneto dancers who leap through illuminated parades and water processions.

2–7 Aug 2026Aomori · Tohoku

Festival

Akita Kanto

A summer harvest festival features towering bamboo poles adorned with paper lanterns, paraded through streets with traditional music and daytime balancing performances.

3–6 Aug 2026Akita · Tohoku

Festival

Goshogawara Tachineputa Festival

The Goshogawara Tachineputa Festival is an Aomori summer festival famous for its illuminated floats, some up to 23 metres tall, paraded nightly to taiko drums and flutes.

4–8 Aug 2026Aomori · Tohoku

Festival

Yamagata Hanagasa Festival

The Yamagata Hanagasa Festival is a major August event where over 10,000 dancers parade nightly with flower-decorated hanagasa hats to taiko drums and folk song.

5–7 Aug 2026Yamagata · Tohoku

Festival

Sendai Tanabata Festival

Held 6–8 August, the Sendai Tanabata Festival fills the city with vast colourful paper streamers and kusudama ornaments, rooted in the Tanabata legend.

6–8 Aug 2026Miyagi · Tohoku

Festival

Kiryu Yagibushi Festival

The Kiryu Yagibushi Festival is a lively summer event held each August in Kiryu City, centred on Yagibushi folk song and dance, with street parades, live music, and cultural programmes.

7–9 Aug 2026Gunma · Kanto